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Submitted by arcadiaadmin on Wed, 12/20/2006 - 7:25am.
Arcadia’s Best Advertising Opportunity
ArcadiasBest.com reaches thousands of consumers
who shop, live, and work, in Arcadia:
- · Website: 3,000 Monthly Visitors (Google Analytics - peak months)
- · E-newsletter: e-mailed at least once per week to 2,500 people who live, work, shop in Arcadia – wherever in the world they may be at the moment
Unlimited Growth & Reach; Unlimited Access
- · Available to all 56,000 Arcadia residents
- · Available to hundreds of thousands of Arcadia visitors
- · Available to thousands of non-resident Arcadia workers
Google AdSense, one of nation’s largest online advertisers,
validates appeal of ArcadiasBest.com:
- · 6,000 page impressions per month (January – May 2008)
- · 20,000 ad impressions per month (January – May 2008)
Local web site advertising generates trust, response:
Study of local news web site sites, August 19, 2008:
JupiterResearch survey of 2,069 local online content consumers selected randomly from NPD’s online consumer panel for Online Publishers Association (OPA) - Report at www.online-publishers.org.
- · 46% of visitors make purchase, go to store, do research, after viewing local ads on local news sites (highest in category)
- · 56% of visitors strongly trust ads on local news sites (highest in category)
- · 40% of visitors spent more than $500 online in the past year.
Arcadia’s Best introductory ad rates – Sept. 1, 2008
Arcadia’s Best introductory ad rates – Sept. 1, 2008
|
Ad type
|
Long-term pre-pay monthly discounts | ||
| 1-month | 6-month* | 1-year* | |
| E-Newsletter (E-mailed at least once weekly) | |||
| 1.) Banner Ad: Top | $150 | $120 | $98 |
| 2.) Banner Ad: Body | $135 | $108 | $88 |
| 3.) Banner Ad: Bottom | $110 | $88 | $72 |
| 4.) Box Ad | $125 | $100 | $81 |
| Web Site | Standard | -20% | -35% monthly |
| 5.) Banner Ad: Top (all pages) | |||
|
$750 | $600 | $488 |
|
$200 | $160 | $130 |
| 6.) Banner Ad: Bottom (all pages) | |||
|
$350 | $280 | $228 |
|
$75 | $60 | $49 |
| 7.) Box Ad (home page) | |||
|
$500 | $400 | $325 |
|
$100 | $80 | $65 |
| 8.) Skyscraper Ad (blog pages) | |||
| exclusive (when available) | $450 | $360 | $293 |
| in rotation (w/ Flash, add $15) | $90 | $72 | $59 |
| 9.) Video Commercial (10-30 sec. in box ad) | |||
|
$1,1000 | $880 | $715 |
|
$600 | $480 | $390 |
| 10.) Videos Sponsor (5-10 sec. intro bumper) | $800 | $640 | $520 |
| 11.) Frame Ad (full wrap top/sides) | $900 | $720 | $585 |
| 12.) Full-Page Pre-Connect Intro (5-sec.) | $1,000 | $800 | $650 |
| * 15% discount for two simultaneous ad types * 25% discount for three simultaneous ad types |
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